Branding • Katinka Moonchild

Katinka Moonchild offers Reiki, Yoga and Women’s Guidance. The brand celebrates raw feminine energy so the challenge was to communicate soft, gentle light alongside the acknowledgement of gritty darkness. This was achieved by selecting a colour pallet of soft rose combined with deep amethyst. Thoughtful imagery of stormy sunsets and delicate florals were chosen to compliment the brand image. The logo shows fine line illustrations taking inspiration from energy healing and mysticism.

My role: Branding and Visual Identity, Logo Design, Business Card Design.